Coldwell Banker Sea Coast Tools
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    Working With Buyers

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    AMP

    AMP stands for Achieve Maximum Productivity. 

    This is a perfect program for agents ready to grow their business and achieve sustainable success. Through practical tools and resources, participants will develop success habits like setting financial goals, prioritizing money-making activities, and implementing lead generation strategies. Through creating efficient processes, agents will be equipped to consistently win appointments, close deals, and make more money.


    For more information on AMP, contact Glenda Newell, Professional Development Director GlendaNewell@SeaCoastRealty.com

    Score, Serve & Stay In Touch

    MoxiPresent

    Use Moxi Present to develop: 

    • Buyer Presentation: This option helps you generate a CMA, complete with MLS feed to pull in comparable properties along with their details, photos, and status.  
    • Buyer Tour: This option plots desired properties on a map, showing the most logical route & order for visiting homes. It also generates side-by-side comparisons illustrating variables from # of bedrooms, to square footage to amenities & add-ons  to help buyers make informed decisions. 

    Here is a video with more information.

    To access MoxiPresent, go to MyCBDesk.com and click the MoxiWorks tile. 

    Nskope Buyer Locator

    Demographic data & info for a targeted marketing plan! 

    • Learn the top 3 counties buyers are moving from to your area of interest.
    • Identify profiles of the best buyer matches.
    • Browse heat maps representing number of Homes Occupied by Renters, Households That Changed Hands, Homes Occupied by Owner, and more.

     Learn more about nSkope Buyer Locator

    Access nSkope Buyer Locator 

    (if you need help logging in, email Help@seacoastrealty.com)

    Marketing Center

    Marketing Center is full of great content for buyers which you can download as a PDF, publish online so you can share with a link, or even have professionally printed! You can even create a custom Buyers Guide that's branded to YOU! 

    1. To access Marketing Center, go to MyCBDesk.com & click the Marketing Center tile. 
    2. Click on Templates.
    3. In the search field, type Buyer.
    4. You'll see so many options! Just click on a template to start customizing!

    Click Here for Marketing Center Training!

    Buyer Portal

     Your Sea Coast Website has full property-search capabilities, complete with Client Portals so your Buyers can browse homes, save favorites & more, and YOU can track their engagement to provide the best possible service! 

    Click Here to learn how create a Portal & Property Watch! 

    Buyer Guides

    One of Social BAY's automatic landing page offerings features downloadable Buyer Guides--these eye-catching, lead-generating machines are branded to YOU! 

    These professionally designed guides can be promoted through either posts or paid ads to capture the attention of buyers. They fill out a quick form to get the guide and the lead goes straight to you. It’s an easy, effective way to generate buyer leads! 

    Click here to learn about Social BAY Landing pages

    Buyer Follow Up

     Automatically mails enrolled Buyer Clients a "thank you" post card & address labels, followed by 10 magazines and 10 postcards on alternating months over 5 years! Sea Coast splits the cost at closing for each enrolled client.  

    Click Here for more info!

    Scripts

    10-Step Buyer Process

    Working with Clients Dialogues

    Working with Clients Dialogues

     The Ninja 10-Step Buyer Process helps them become clear and confident, so they are prepared to commit. 


     

    Working with Clients Dialogues

    Working with Clients Dialogues

    Working with Clients Dialogues

     Whether you’re new to the business or are a seasoned pro, these dialogues are meant to help you communicate with your customers, explain how you work and ask for referrals. 


    Buyer Q&A

    Working with Clients Dialogues

    Buyer Talk Points

    • Is a seller required to offer commission to a buyer's broker?
    • If the seller of a property that I identified as an option for you is not offering a commission to the buyer's broker, then what happens?

    Buyer Talk Points

    Working with Clients Dialogues

    Buyer Talk Points

     Discussing how you are paid for your services 

    Customizable FLyers

    6 Buyer Services You Didn't Know You Need

     Click the image for options to download and to customize this flyer. 


    Buyers Representative Services

     Click the image for options to download and to customize this flyer. 

    Tactics That Work!

    Real Estate Reviews

    ONE OUT OF EVERY THREE REAL ESTATE REVIEWS RESULTS IN A TRANSACTION! 

     This is a best-practice strategy to stay top of mind as the go-to real estate professional for your sphere, your community, and your farm. Consistently offering Real Estate Reviews WILL result in more business for you! 

     Use the Property Review feature in MoxiPresent to create a gorgeous CMA presentation for your friends, family, neighbors, past clients...


    Focus on Your Sphere

    In over 80% of transactions, the client either knows the agent personally, or found them by personal referral. Your sphere is statistically the most likely place your next transaction will come from. 

    Watch this class on Sphere Marketing 

    Circle Prospecting

     Circle Dialing is a tried-and-true method to discover untapped inventory and grow your sphere of influence at the same time! 

    Call and CALL BACK! It takes 8 touches to brand yourself as a go-to real estate professional, most agents don't call back, and the ones who do give up after 3 touches. 


    Did you know you can get a contact list for a radius around a subject property from our I.T. Department?

    Open Houses

    • Grow your sphere of influence.
    • Establish yourself as a go-to real estate professional. 
    • Be seen in the Inventory of your Industry! 


    Submit your weekend Open House for Promotion with This Form by 12pm on the Wednesday before the Open House and your event will be promoted via paid social media advertisement, syndicated to home-search sites, and sent to all Sea Coasters. 

    Digital Buyer Ads

    Did you know that Social BAY generates automatic Buyer-Guide Download Pages?

    Leads captured by these pages go straight to your ClientBAY CRM. 

    • Run Social Media Ads that click to this page!
    • Link from a QR Code on Postcards, Flyers and more! 
    • See the Social BAY section above for more info and check out this Training on Landing Pages and Lead Gen Ads

    words from the Wise

    Al Wagner

    Shelly Morrow

    Cori McQueen

    Hear some advice from Al Wagner, Managing Broker of our Jacksonville Office on Western Blvd. Al transitioned into Real Estate after serving 6 years in the US Marine Corps. A seasoned industry professional, and past president of JBOR, Al has consistently been a top producing agent and team leader. “I’m so excited to support and mentor the 

    Hear some advice from Al Wagner, Managing Broker of our Jacksonville Office on Western Blvd. Al transitioned into Real Estate after serving 6 years in the US Marine Corps. A seasoned industry professional, and past president of JBOR, Al has consistently been a top producing agent and team leader. “I’m so excited to support and mentor the agents and help them grow their business. Providing consistent training, cultivating knowledgeable professionals, and helping them overcome obstacles when they arise is my focus." 

    Cori McQueen

    Shelly Morrow

    Cori McQueen

    Hear some advice from Cori, Managing Broker of our Carolina Beach office.

    "I have the honor of assisting an incredible group of agents so they can provide the highest level of customer service to their buyers and sellers. I have learned that timeliness, listening skills, service, teamwork and being personable are the keys to success. Real 

    Hear some advice from Cori, Managing Broker of our Carolina Beach office.

    "I have the honor of assisting an incredible group of agents so they can provide the highest level of customer service to their buyers and sellers. I have learned that timeliness, listening skills, service, teamwork and being personable are the keys to success. Real Estate is not about buying or selling houses; it's about serving others and building relationships."

    Shelly Morrow

    Shelly Morrow

    Shelly Morrow

    Hear some advice from Shelly, Managing Broker of our Shallotte, Holden Beach, & Calabash offices.  Shelly brings a wealth of experience—and heart—to her leadership. With a background in technology, marketing, and volunteerism, she offers thoughtful, well-rounded support to the agents she serves. Shelly is known for cultivating a collabora

    Hear some advice from Shelly, Managing Broker of our Shallotte, Holden Beach, & Calabash offices.  Shelly brings a wealth of experience—and heart—to her leadership. With a background in technology, marketing, and volunteerism, she offers thoughtful, well-rounded support to the agents she serves. Shelly is known for cultivating a collaborative, growth-minded culture where agents feel empowered to thrive. Her passion for real estate, coastal living, and community wellness shines through in everything she does. 

    Kimberly Sands

    Shelly Morrow

    Shelly Morrow

    Hear some advice from Kimberly, Managing Broker of our Oak Island, Boiling Spring Lakes, and Southport-area offices.

    With over 18 years of experience in real estate, Kimberly brings a deep well of knowledge to her role—having led top-producing teams, managed high-performing offices, and supported agents through every facet of the business.

    Hear some advice from Kimberly, Managing Broker of our Oak Island, Boiling Spring Lakes, and Southport-area offices.

    With over 18 years of experience in real estate, Kimberly brings a deep well of knowledge to her role—having led top-producing teams, managed high-performing offices, and supported agents through every facet of the business. Passionate about agent development, her leadership is rooted in service, strategy, and a strong belief in helping agents succeed at every level.

    THe 2024 NAR Settlement

    Key Takeaways

    • Commissions have always been, and will continue to be negotiable.
    • NC has long required brokers to enter into written agency agreements. Previously buyer agency agreements were required to be in writing and signed by the broker and client no later than the time of making an offer. This agreement must now be in place prior to the agent showing a property to potential buyers. 

    For more information: 

    Navigating Change, the NAR Settlement & you

    All the support you need!

    Coaching

    Did you know you can sign up for one-on-one coaching with Sea Coast's Professional Coach, Sherri Pickard? Meet Sherri. 

    Your Managing Broker

     Your Managing Broker is your go-to for support and accountability. Set a meeting for help setting goals, developing a business plan, establishing systems, or simply figuring our how to best serve buyer clients in your day-to-day business. If you need a helping hand or a listening ear, we’ve got you! 

    Your Office Admin

     Our Support Specialists are the backbone of every office, providing essential services to help you grow your business. They handle the details that keep your business running smoothly--Always ready to greet you and your clients with a smile, our support team ensures that you have the assistance you need to stay focused on securing business and delivering top-tier service to your clients.

    Marketing

     Our team of marketing professionals is dedicated to helping you build a thriving business. We work tirelessly to promote our brand's leadership as #1 in the market and the nation, reinforcing your personal brand with powerful recognition. We offer tools and training designed to elevate your business, from crafting compelling buyer presentations to maximizing exposure through targeted marketing strategies. Our goal is to ensure our agents not only close more transactions but also stand out as the best in the industry, providing unparalleled service to clients. To reach out, Email Marketing@SeaCoastRealty.com

    I.T. Help Desk

     Staffed with 5 full-time professionals, our I.T. Department is ready to assist you with your  technological needs. From our Help Desk to resolve issues with your personal computer and mobile phone, to the software you need to conduct and grow your business, I.T. has the expertise to help you manage the components that make you more efficient and productive. 

    Email the Help Desk: Help@SeaCoastRealty.com  

    Closing Coordinators

    Your liaison from contract to closing, these professionals communicate and coordinate with attorneys, inspectors, vendors and your client to ensure a smooth transaction from start to finish. Talk to you manager to get started with our in-house Closing Coordinators. 


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